OVERCOME YOUR FEARS

Ralph Waldo Emerson once wrote, "Do the things you fear and the death of fear is certain." This is one of the most important success principles ever discovered. The only way that you can elimate a fear that might be holding you back is to do the thing that you fear. The death of fear is certain.

Both courage and cowardice are HABITS. You can develop the habits of courage by confronting your fears and moving toward them rather than hiding from your fears and moving away from them, as most people do. As Mark Twain once said, "Courage is not absence of fear, it is control of fear, mastery of fear."

DO THE THING YOU FEAR

Make more calls, and you will experience less fear of making calls. If you keep making calls, as many as possible, day after day, without really caring whether the prospect responds in a positive or negative way, you eventually reach the point at which you have no fear at all. By confronting your fears of failure and rejection, you eventually develop habitual courage. At this point, you will turn a corner in your career, and your sales will begin to go up rapidly.

Once you have developed courage as a habit, along with the ability to face your fears of failure and rejection, your whole life will improve. You will feel terrific about yourself. Your self esteem and self-confidence will swell. And as you improve on the inside, your sales results will improve on the outside.